These images now belong in the past, as cigarette packaging has come a long way. Contrarily to today when cigarette packets are sold in an ugly brown box with gruesome labels on them fashioned purposefully as those disgust people into thinking twice before having a smoke – companies from the 1950s tried everything they could and that includes bright flourescent colours, promising their refinery thousands of different facades. The thought was flashy, and colorful styles would make people want to pick up cigarette packs. This cutesy packaging approach however, also had a con. It romanticized smoking so that kids and even adults who had never smoked a cigarette thought it looked cool.
England eventually had enough of it in the ’70s. They pass the regulation: any cigarettes would have a warning label on each pack. And those anti tobacco messages made visible on such popular labels started to educate smokers about the terrible health consequences of their habit. And over time, these titles have become worse. That's in stark difference to the images of blackened lungs and other great health detriments due to smoking, generally.
This is a new piece of legislation in England (as correctly commented below, many people are starting to find ways around this law and the picture associated with it). In 2017 cigarette packaging would have to be plain. In short, we can no longer have cigarette packs with hypocrite-like designs or logos to make them look more interesting. They may not be labeled, and models generally remain in consistent opaque packaging that conceals any kind of logo design. Of course, marketing to kiddies by way of tobacco packaging will no longer be quite what it used to. And that's calamity:initiative!
According to Stringent research, Plain packaging can lessen the attraction of cigarette and less cool as compare. The idea behind plain packaging is to reduce the appeal of smoking to young people by getting rid of bright colours and fun patterns. Stated that these findings are important in preventing new smokers from using tobacco.
Cigarette companies were told to put warning labels on their packets in England as far back as the 1970s. These warning labels are meant to teach smokers how dangerous smoking is. Unfortunately, over the years these labels have grown more graphic and sensationalized. They also show pictures of smoke-stained lungs, and other smoking affects.
While the new plain packaging legislation is a welcome move in reducing smoking rates, experts argue there is still much more for us all to do. But in the meantime, experts suggest England should go further by making its graphic warnings even more unavoidable — namely, putting them on cigarette packs. This might also extend to increased awareness around the risks of smoking.
Studies even revealed that the packaging of cigarettes increases or decreases by a certain percentage, the number of children who are triggered to start smoking during this time. Bright, colourful packs and sexy designs all marketing say smoking is a good time — one of the reasons plain packaging laws are in place. The idea is to make cigarette packs more bland and less appealing in an effort to discourage children from ever trying a puff, becoming addicted.
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