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Case Stories

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KT&G’s choice of 3D lens packaging

Time : 2022-06-21

As a pioneer and revolutionary market player in industry, KT&G imagines and strives to realize a better life, together with customers, as an “exemplary”” progressive” and “inclusive” company.

Since 2015, Shunho started to work with U.S company WaveFront Technology to make TransMet lens products for KT&G’s global popular suppler slim brand Esse.  Shunho is the first company to introduce film free metallized lens (TransLens™) paperboard successfully for cigarette package. Launching lens package on Esse is a market sensation, KT&G attracts more consumers, including both old loyal fans and new fashion lovers. And these eye-catching products are always stand out of the shelf and on hot sales. More and more brand managers in KT&G adopts the amazing lens packages. Consumers can find the unique fantastic products in many countries, like Korea, China, Indonesia, Philippine and Chile etc. 

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